Is Report Motive free?

Yes, completely free. No trial, no credit card, no seat limits. Sign up and every feature is included from day one.

Do I need to change how I collect data?

No. Paste your existing Google Sheet URL or upload a CSV. The importer reads whatever format you have and maps fields automatically. Most teams are live in under 10 minutes.

Is Report Motive only for PMOs?

Not at all. Report Motive works for any team that does monthly delivery reporting — agencies, consulting firms, SaaS delivery orgs, and studios all use the same core workflow.

Who can see my reports?

Only you can see the dashboard. When you share a report, recipients get a read-only link with no account or login needed. You can password-protect every link and set expiry dates.

What data sources does Report Motive support?

Google Sheets and CSV files. Paste your Sheet URL or upload a CSV and the importer maps fields automatically. Most teams are reporting within 10 minutes of signing up.

Report Motive

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Monthly ops reporting built for delivery teams

Import your CSV or Google Sheet. Billability calculates automatically. AI writes the narrative. You share a read-only link for leadership — done in under 30 minutes.

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Free forever · No credit card · No seat limits

Everything your delivery team needs in one report

Purpose-built for agency delivery ops — not a generic BI tool adapted for professional services.

Automated billability calculation

Import your Google Sheet or CSV. Billability, capacity utilization, bench percentage, and non-billable load are calculated automatically — no formulas to rebuild every month.

AI narrative generation

The AI reads your import, identifies the trend, flags risks — billability below target, bench above threshold, data gaps — and writes the opening narrative. You review and edit in 10 minutes.

Read-only share links

Generate a link that shows leadership exactly what they need — metrics, narrative, risks — with no edit access, no account required. Optional password protection and link expiry.

Data quality checks

Before the report goes to leadership, a quality gate checks for missing data, anomalous hours, and incomplete sections. A score tells you what is clean and what needs attention.

Bench and resource health

Track bench count, bench movement, non-billable dedicated resources, and headcount changes separately from billability. The distinctions that matter to leadership are built into the model.

Portfolio and pipeline tracking

Log account starts, pauses, expansions, and presales pipeline alongside capacity data. When billability drops, the account movement section already explains why.

From data to leadership-ready report in three steps

No migration. No training. Works with the data you already have.

01

Import your data

Upload your existing Google Sheet export or CSV. Report Motive reads your columns and maps them to the reporting model. Setup takes under 5 minutes.

02

Review the calculated report

Billability, bench, capacity utilization, and resource health calculate automatically. The AI draft narrative is ready for your 10-minute review.

03

Share the read-only link

Generate a shareable link with optional password and expiry. Leadership sees a curated view — no raw data, no formulas, no edit access.

Why not use a spreadsheet or a BI tool?

Most agencies spend 3–10 hours/month rebuilding the same spreadsheet. At $30/hr, that is $90–300 per month in labor cost — and Report Motive is free.

	Spreadsheet	BI Tool	Report Motive
Setup time	Manual every month	2–4 week project	Under 5 minutes
Monthly effort	4–10 hrs rebuilding	1–3 hrs maintaining	Under 30 minutes
AI narrative	None — manual writing	None built-in	Auto-generated, editable
Stakeholder sharing	PDF email / editable sheet	Account required	Read-only link, no login
Data quality checks	Manual review	Depends on config	Automatic, gated
Cost	Free (high time cost)	$50–500+/month	Free forever

Common questions

What data format does Report Motive accept?

CSV and Google Sheets. Your existing monthly data export works as-is. If your columns are slightly different, the column mapping step handles it — takes under a minute.

Do I need to rebuild the column mapping every month?

No. The mapping is saved. From month 2 onwards, import takes under 60 seconds.

Do stakeholders need an account to view the report?

No. The read-only link opens without any login. Optional password protection is available if you need it for client-facing or board-level distributions.

Is there a limit on team size or number of reports?

No seat limits and no report limits. Free forever — unlimited resources, unlimited months, and unlimited share links.

Can I try it before paying?

Yes — it is completely free. No trial period, no credit card. Sign up and every feature is available from day one.

Get started — it's free forever

No credit card required. Every feature included from day one. No seat limits, no feature tiers.

Get started free Free forever · No credit card